Peaberry Roasters
Branding developed for Peaberry Roasters, a company based out of Madison, Wisconsin. The identity was developed with the founder’s origin in mind, with colors inspired from the flag for the city of Madison and a look that takes cues from their love for chemistry and coffee.
Logo Variations
Primary Logo
Horizontal Version
The colors are inspired by the colors of the flag for the city of Madison. The brand is intended to be fun, flexible, and one that customers would love to place on things as a sticker.
“Chain Reaction Blend” Packaging
Designed to be clean and simple, yet still be fun and eccentric.
“Dark Matter Blend” Packaging
Designed for the dark roast blend of coffee for Peaberry Roasters.
